Mansory is an aftermarket car tuning company known for tuning luxury and exotic cars including Rolls Royce, Lamborghini, Mercedes, Bentley, Aston Martin, Porsche, Ferrari, and even Bugatti. It is one of the most famous car tuning companies on the planet, but it certainly isn’t the only one.
Companies like Brabus, RENNtech, Alpina, Novitec, and Techart are also in the business of tuning all sorts of luxury and exotic cars in similar ways like Mansory. Brabus and Renntech are mostly focused on tuning Mercedes cars, Novitec does supercars, Alipina does BMWs and Techart does Porsches.
Novitec is the most similar company to Mansory because they specialize in high-end cars, but the difference is that Novitec approaches these cars a bit more sensibly. RENNtech and Alpina are not all that heavy on huge styling upgrades while TECHART and Brabus are more similar to Mansory in that sense.
All of these companies are at the forefront of the aftermarket car tuning industry because they are easily recognizable within car enthusiast communities. It’s worth mentioning that there are many more companies such as these, but these are the ones most similar to Mansory in many ways.
Brabus – The most famous Mercedes tuning company
For the past 40 years or so, Brabus has been tuning Mercedes sedans, SUVs, hatchbacks, estates, and sports cars in order to make them faster and more desirable. You are able to take your car to Brabus for them to tune it and enhance it for you, or you can even buy the finished product directly from them.
Most Brabus cars are known for their striking, stealthy looks that boast a serious road presence and also pack a serious punch. It’s fairly often that Brabus offers 900hp SUVs and family sedans so it’s rather easy to say that modern-day Brabus cars don’t lack pulling power.
RENNtech – A Mercedes tuning company born with AMG blessings
A man called Hartmut Fehyl founded RENNtech back in 1989 and was closely involved with the two founders of AMG which is now the in-house Mercedes tuning division. Hartmut created RENNtech with the blessings of the two AMG founders and was tasked with serving existing Mercedes AMG customers in the US.
Nowadays RENNtech is focused primarily on performance by making already fast AMG models even faster. RENNtech also does cosmetic tuning, aero tuning, and exhaust systems and is one of the most prestigious tuning companies because they are also heavily involved in racing.
Novitec Group – Performance En Vouge
High-end car tuning is not something most companies dare to do because existing Ferrari, McLaren, and Lamborghini products are already impressively fast and striking. Just like Mansory, Novitec is focused on making fast cars even faster while also incorporating more subtle styling cues in comparison.
The main difference here is that Novitec tends to slightly change the exterior appearance of these cars by only changing the wheels and a few additional aerodynamic bits. Novitec indeed reserves more thorough upgrades for only a few models per year while Mansory almost always completely reimagines most cars.
Alpina – Most famous aftermarket BMW tuning company
Alpina is a Bavarian-based car tuning company primarily focused on tuning BMW sedans, estates, and SUVs. The difference between Alpina and BMWs existing in-house M tuning department is that Alpina focuses on comfort and style while BMW M focuses on performance and aggressiveness.
One of the key factors of BMW Alpina models is that they offer Comfort + modes which are not available in regular BMW models. This ensures that BMW Alpina models offer the best cruising characteristics out of all existing BMW tuning companies out there.
TECHART – Premium Porsche customization company
TECHART is also a fairly well-known aftermarket car tuning company that specializes in tuning Porsches. TECHART offers all sorts of packages depending on how much money you want to spend and what type of car you are interested in.
Some cars resemble Mansory models, but most of them are a bit more subdued. TECHART takes great pride in being a true performance-oriented car tuning company because they also do extensive aerodynamic tuning as well. As such, many TECHART 911 models were record-breaking cars with some of them being significantly more powerful than top-of-the-range Porsche factory models.
What makes Mansory unique?
Mansory is focused on pushing the boundaries which means that they are willing to completely reimagine amazingly good-looking cars like the new Ford GT or the Bugatti Chiron. This is why many people dislike Mansory, but no one can say that Mansory is not an authentic company.
Mansory tries to sell exclusivity, brashness, and abundance. It comes as no surprise that many Ferrari owners out there want to feel more special than “regular” Ferrari owners. The styling discussion certainly does make the Mansory brand a lot more relevant, no matter if the context is good or bad.
Which tuning company makes the most powerful cars?
Hennessey Performance is a US company that specializes in tuning American muscle cars and trucks and a lot of their models offer more than 1000hp, including pickup trucks. The most powerful Hennessey model of all time is the Venom F5 with more than 1800hp from its 6.6L twin-supercharged V8.
The Hennessey Venom GT offers more than 1200hp while there are many 1000hp models in the Hennessey catalog including tuned Camaros, Jeep Trackhawks, and Dodge TRM trucks.
What is the most luxurious car tuning company in the world?
Mansory is likely the most luxurious car company in the world because they are willing to do absolutely anything if you are willing to pay for it. Mansory is the only tuning company in the world willing to work with hypercars such as the Bugatti Chiron, a car that costs more than $3m.
Mansory also does extensive work on Rolls Royce, Bentley, Ferrari, and Lamborghini models by making them more exclusive, more powerful, and more of everything. Mansory likes to say that they are the ones that do all the tuning for the 1% of sports and supercar owners out there, and it seems like that is mostly the case.